Welcome to inVisio

The International Network for Visual Studies in Organization brings together researchers, practitioners and artists exploring the visual dimensions of business, management and organizational life. We hope these pages will become a rich source of visual and image-based scholarly material as well as the hub of a thriving, global research and teaching community. See below or select a category for latest news...

Call for abstracts for Metlab conference in Switzerland

December 2nd, 2014

Alice Comi of Reading and I have put together a call for papers for: International Conference “Qualitative Research: Beyond the fractured future” Track “Qualitative Research Methods for Visual Decision Practices”

Neuchâtel, 15-17 July 2015

 CFP Qualitative Research Methods for Visual Decision Practices FINAL



We would welcome your contributions initial abstracts by 12 Dec. Any problems with this deadline let us know

Nicola Bateman

New article – Marketplace metaphors: communicating authenticity through visual imagery

November 14th, 2014

The Fishmongers, c 1580, Vincenzo Campi, Pinacoteca di Brera, Milan

From Consumption Markets & Culture:

Paul Freathy & Iris Thomas (2014): Marketplace metaphors:
communicating authenticity through visual imagery, Consumption Markets & Culture, DOI:

While the concept of authenticity is commonly linked to the market exchange process, it also assists in the pursuit of political, social and economic objectives. Authenticity provides a legitimating function that serves the needs of specific groups and individuals. Establishing authenticity remains culturally and contextually dependent and requires an understanding of prevailing power relationships and historical events. This is demonstrated by reference to a series of sixteenth- and seventeenth-century images of retailing and the marketplace. Using iconological interpretive techniques, the paper identifies how works of art served a propagandist role designed to influence and modify public opinion. Developments in both production and consumption led to a commodification of artistic works and afforded a means of communication that both challenged and empowered established institutions. The paper highlights the contemporary significance of these findings and suggests that modern marketing imagery may seek to authenticate sociopolitical as well as economic meaning.


Course on Digital Image Library management

September 20th, 2014

Dear inVisio members – the below course may be of interest to some of you?

BTEC Professional Certificate in Digital Imaging: 3 days Accredited course: 11 November 2014 − 13 November 2014


The course would suit a candidate that requires a broad introduction to creating, editing using and managing a digital image collection. The skills covered could be used by anyone who is involved directly or indirectly in digitising or managing a collection of digital images. The skills in the course can be usefully employed in the education and cultural heritage sectors, or wherever a standard-based approach to image capture and delivery is required.

Conference on multimodal methodologies

September 4th, 2014

The visual is often a medium through which multiple modes of communication are investigated, particularly so in a digital age where technology makes video easier to capture, and GPS tags locate social activity in relation to spaces where the interactions occur. inVisio members may be interested in this MODE conference on multimodal methodologies (Jan 15/16th 2015)  with deadline for abstracts 1st October 2014

Click here for full details

Fifteen years after the term ‘multimodality’ emerged on the communicational landscape this conference poses some critical questions: What theories and methods do we have now, and how are they used? What are they used for? What is new methodologically? What is needed and what is next? This two-day conference is designed to bring together new and established scholars working across the field of multimodality to explore methodological developments. Key notes and MODE showcases by Jeff Bezemer, Rosie Flewitt, Gunther Kress, Carey Jewitt and Sara Price.

Film-making workshop RMIT, Melbourne

August 29th, 2014

Ever wanted to make films as an academic research method? Now’s your chance with this two-day workshop at RMIT, Melbourne, Australia. See CFP here for details


Instagram meet in London (Photographers Gallery)

August 27th, 2014

Fascinating developments are afoot in the ‘instagram’ cult of digital photo-sharing and art and the Photographers Gallery in Soho, London are running an event to play and explore with this medium offline as well as online. Looks great! http://www.thephotographersgallery.org.uk/impossible-project-meet-party

Museum of Modern Art, New York, exhibition – Christopher Williams: The Production Line of Happiness

July 17th, 2014

From the MOMA website: “Christopher Williams: The Production Line of Happiness—the first retrospective ever mounted of Christopher Williams (American, b. 1956)—spans the impressive 35-year career of one of the most influential cinephilic artists working in photography. Williams studied at the California Institute of the Arts in the mid to late 1970s under the first wave of West Coast Conceptual artists, including John Baldessari, Douglas Huebler, and Michael Asher, only to become his generation’s leading Conceptualist and art professor; he is currently professor of photography at the Kunstakademie Düsseldorf. Deeply invested in the histories of photography and film, architecture and design, Williams has produced a concise oeuvre that furthers a critique of late capitalist society in which images typically function as agents of spectacle.

For the title of this exhibition, Williams has taken a line from a documentary by French director Jean-Luc Godard, in which an amateur filmmaker compares his daily job as a factory worker with his hobby of editing his films of the Swiss countryside as “the production line of happiness.” In Williams’s hands the phrase appears to refer broadly to the function of much photography in today’s consumer culture, in which it not only pictures but also produces so many experiences and objects to be consumed.”


The Conceptual Advertising of J.G. Ballard

July 8th, 2014

Thought this might be of interest –from Design Observer.  There is a growing interest in histories of organizational and commercial imagery – the ephemera of consumer culture.  JS

“From 1967 to 1970, the British author J.G. Ballard published a series of disturbing conceptual ads in several periodicals at his own expense. The five “Advertiser’s Announcements,” as he called them, have been part of discussion about Ballard since they were reproduced as a set in Re/Search no. 8/9 in 1984, with a brief statement by the writer. More recently, they have been reprinted in catalogues for Ballard exhibitions in Barcelona (2008) and London (2010) and in David Brittain’s book Eduardo Paolozzi at New Worlds (2013). Inevitably, copies also circulate on the Internet. While the ads are well known to Ballard’s admirers and scholars, they have always been viewed within the framework of Ballard studies. There has been little attempt to place them in a broader context, in relation to developments in advertising or design.”

Original post by Rick Poyner


Wall Street Journal reports “Our Brains are Made for Enjoying Art”

June 21st, 2014

From the Wall Street Journal, June 17, 2014

“The human brain is built for art appreciation, suggests a meta-analysis that looked at studies mapping brain processes linked to the arts.

Danny Schwartz

Viewing paintings engages a number of different regions of the brain, suggesting art appreciation is a natural biological process, according to the report in the June issue of the journal Brain and Cognition. The study found that paintings activated areas of the brain involved in vision, pleasure, memory, recognition and emotions, in addition to systems that underlie the conscious processing of new information to give it meaning.

A meta-analysis at the University of Toronto pooled data from 15 studies conducted from 2004 to 2012 in seven countries. The studies involved a total of 330 participants ages 18 to 59 who viewed paintings by unknown and famous artists while in MRI scanners. Participants were instructed to make aesthetic judgments in about two-thirds of the studies; they were free to view the images as they pleased in the other studies.

Viewing paintings activated regions of the visual cortex, which processes visual information. This activity may be attributed to processing shapes and colors, the researchers said. The fusiform gyrus and parahippocampal gyrus, brain regions associated with the perception and recognition of objects and places, were highlighted, possibly by familiar faces and landscapes, the study suggests.

The anterior temporal lobe, which conceptualizes information about objects and how they function, was also involved, indicating viewing paintings may trigger higher-order mental processing, researchers said.

Also activated were the posterior cingulate cortex and anterior insula, areas associated with inner thoughts and emotional experiences, and the putamen, which regulates movements and influences learning. This could signal experienced or anticipated pleasure from viewing paintings.

Caveat: Subjects viewed artworks inside the confined space of MRI scanners, a noisy environment not typically associated with viewing paintings. Some studies involved computerized images of paintings.”


Original Study published as: Vartanian O, and Skov M. (2014) “Neural correlates of viewing paintings: evidence from a quantitative meta-analysis of functional magnetic resonance imaging data,” Brain Cogn. 2014 Jun;87:52-6. doi: 10.1016/j.bandc.2014.03.004. Epub 2014 Apr 4.

Ethics Unwrapped – online resource for cases, videos, and teaching notes

June 14th, 2014